Archive for category The Triad

Olde Rabbit’s Foot Release: Dec. 12, 11 AM.

For Sweetening Countenances and Enhancing Reputations

For Sweetening Countenances and Enhancing Reputations


Make sure you don’t miss the release of Olde Rabbit’s Foot, an Imperial Stout brewed with honey and cocoa nibs, and aged in bourbon barrels.

Olde Rabbit’s Foot is a collaborative brew between three North Carolina Brewers Guild members: Olde Hickory Brewery, Duck-Rabbit Craft Brewery, and Foothills Brewing Company. Each brewery made one-third of the wort, it was blended before fermentation and then aged in 23-year-old Pappy van Winkle barrels for 4 months.

Jamie Bartholomaus of Foothills took a few moments to share his thoughts on the process:

Getting to work with the other brewers was the most fun part for me. From inception of the whole idea, down to the label design, getting to work side by side with some of the most accomplished brewers in North Carolina and the Southeast has just been a real pleasure. We are so excited about it, we have already begun initial plans for the next round.

Paul and Steven are great brewers, and doing a collaboration with them has really invigorated my desire for a more cooperative environment in the NC beer scene. Also working on the North Carolina Brewer’s Guild since its inception has helped me see, more now than ever, that as the whole craft industry grows, so my company will grow with it. Collaborative efforts make sense not just from a beer perspective, but as a business. Working together, sharing services such as trucking, raw material purchasing, etc. is the future of our business. By doing this sort of thing, it helps small companies like us compete in the ever changing, ever consolidating beer industry.

The logo was created by Shapiro Walker Design. David Shapiro is the mastermind behind all of Foothills art, The NCBG logo, and now our project Olde Rabbit’s Foot. Forrest Causby, who works at Shapiro Walker, was the actual artist who created the art. With the guidance of David Shapiro, we think the label has turned out fantastic.

Steven Lyerly, brewmaster at Olde Hickory Brewery, does not make an Imperial Stout as part of their regular line. His is the wort with the honey in it. He added:

Moving beer about, especially in and out of barrels is always a challenge. Bottling is also a challenge, mostly; but it is all in a days work at a brewery. For me, the most challenging part of the whole project was getting the approval of the Government. That was a real job! It took months, many emails, phone calls, letters and begging and pleading. We even offered to pay twice the tax on the beer, and were turned down! Finally, we were able to reach a solution.

To my knowledge this is the first “blended” beer made in NC. Previous projects have revolved around different brewers brewing the same beer using same ingredients but at different breweries. Or, different brewers working on the design and production of a special beer, but brewed at one brewery. Our project was much different. We used the brew houses, ingredients and creativeness of three different brewers working independently; and blended them all together in some amazing barrels. Really, the barrels are the common thread in Olde Rabbit’s Foot.

625 22 oz. bottles will be released on Saturday at the Foothills Brewing Company in Winston-Salem. Sales start when the pub opens at 11:00 AM. They are $20/each and there is a limit of 4 bottles per person.

Friday night, before the release, Foothills is hosting an informal Beer Advocate gathering. If you’re nearby, bring something rare from your cellar to share with old and new friends, and get into the spirit of sharing and great, rare beer.

  • Share/Bookmark

Tags: , , , ,

Foothills Brewery tour

Brewmaster Jamie Bartholomaus walks us through Foothills Brewery, a modern day facility in Winston-Salem, North Carolina. Shot and edited by Foothills’ own Ryan Richards.

  • Share/Bookmark

Tags: ,

Natty Greene's expands production

pub_main2

Local brewery Natty Greene’s plans to keep the beer flowing, and then some.

The Greensboro-based restaurant and brewery company is more than doubling its production and adding two new bottled beers to its retail offerings as part of a $500,000 investment, said Chris Lester, co-owner of the company, along with Kayne Fisher.

He said the company is in the process of bringing in several new tanks to its production facility on West Lee Street, which will allow Natty’s to go from 5,000 barrels of beer annually to 12,000 by the year’s end.

All of that extra beer is necessary to keep up with demand. In addition to a recent deal with the new downtown Winston-Salem baseball park to provide beer at games, Natty Greene’s is adding two new flavors to its line of bottled brews now found on store shelves.

“Right now, we’re maxxed out, and we have to add tanks just to keep up with demand,” Lester said.

By Christmas, the Cannonball Double IPA and Black Powder Imperial Stout should be available in four packs at local retailers, such as Harris Teeter, Lowes and Earth Fare.

It also will be offering a seasonal Red Nose Ale in bottles after Thanksgiving, he said.

Lester said the deal with the new Winston-Salem ballpark, of which Natty Greene’s is a founding sponsor, will help expand brewery’s presence in the Triad as well. “It gives us an opportunity to get the Natty Greene’s brand in front of them,” he said. “We think it’s going to help drives in the Winston-Salem market.”

The new tanks also mean crews will be producing beer 12 to 14 hours a day, versus the current 8 to 10 hours a day, he said. Some current part-time employees will move to full time, and he said they’ll hire a few more part-timers.

While slower economic times have meant relatively flat restaurant sales, the wholesale division has more than doubled since this time last year, he said, pushing sales past $1 million.

And Natty’s isn’t the only one having to expand to meet demand. Jamie Bartholomaus, brewmaster and co-owner of Winston-Salem-based Foothills Brewing Co., said his company will soon receive new tanks as part of a $200,000 expansion that will double capacity to 6,000 barrels annually.

Bartholomaus said he expects Foothills, which is available from Asheville to Raleigh, to be at full capacity by the end of 2009. Lack of capacity and growing North Carolina demand forced them to pull out of the South Carolina market temporarily.

“North Carolina is just exploding in the microbrew world,” he said. “It’s basically all the business you can handle. As much beer as you can make, it’s there to sell.”

That popularity comes as more people expand their beer tastes, and more are willing to try craft beers, said Chris Buckley, brewmaster for Red Oak Brewery, which last year moved into a new brewery in Whitsett.

And the Southeast, which long lagged, is catching up.

“It’s hard to convert someone who’s been drinking a mass-produced beer to even try something new ,” he said. “But most often, if you can get them to sample the product, you’ve converted them.”

Originally published in the Triad Business Journal

  • Share/Bookmark

Tags: ,

Red Oak Brewery featured on WUNC-TV

The new Red Oak brewery in Whitsett was recently featured on WUNC-TV. Check out the story!

  • Share/Bookmark

Tags: , ,