2022 NC Public House

SHOWCASE YOUR BEER

SUPPORT YOUR GUILD

The funds raised from this event support the guild's efforts to promote, educate, and advocate for NC's craft beer industry.

Food Table
Food Table

The NC Public House will showcase dozens of breweries, wineries, cideries, and craft soda makers from across North Carolina. Daily offerings will include several different styles of craft beer, wine, cider, and soda, including award-winning examples of each.

 

The Public House is located in the South Lobby of Dorton Arena. This location is across from the most heavily-trafficked entrance to the Fair and opposite the largest Ferris wheel on the fairgrounds. Over one million visitors attend the NC State Fair each year, and we anticipate reaching a projected attendance of approximately 20,000+ people over 11 days. The NC Public House is an extraordinary marketing opportunity to introduce your product to a new and diverse audience.

How You Can Help

 

Participation is limited to:

 

  • Brewery members of the NC Craft Brewers Guild
  • NC independent wineries and cideries
  • NC craft soda producers
 
Food Recipe 3

Beer

Food Recipe 2

Wine

Cider 

 
Online registration for the NC Public House will be open
through Wednesday, August 31st.

Confirmation letters, confirming your donation level and delivery date, will be emailed by September 15th, 2022.
 

Participant Information

Food Recipe 1

Brewery Product Donation levels 
 

  • Pint Sponsor: 3 sixtels or 1 half-barrel (one brand)
  • Crowler Sponsor: 6 sixtels or 2 half-barrels (one brand)
  • Barrel Sponsor: 9 sixtels or 3 half-barrels (one or two brands)
  • Foeder Sponsor: 12 sixtels or 4 half-barrels (two brands)

A Little More Info

 

Product Information

  • Strict ABV limit:  No beer can be accepted above 7.0% ABV (per State Fair requirement.)
  • All product provided must be approved by the NC ABC.
  • The Public House serves as an introduction to craft beer for many of the 45,000+ guests. Approachable styles tend to pour best.
  • Delivery schedule: 
    • Tues-Weds Oct 12-13 (9am-4pm)
    • Monday, October 18th (8am-10am)
    • Thursday, October 21st (8am-10am) 

 

FAQs

Dates: The NC Public House will run Thursday, October 14th - Sunday, October 24th
Operating Hours: 
  • Opening Thursday: Noon - 10pm
  • Fridays & Saturdays: Noon - 11pm
  • Sunday - Thursday: Noon - 10pm
Paid staffing and volunteers will be managed by the Guild. All paid staff will be ServSafe certified and educated by Guild staff on the basics of beer styles, while the NC Fine Wine Society will assist with wine education.
 
Crafty Beer Guys will provide draft set-up and line cleaning throughout the fair.

Marketing & Promotion

We anticipate daily traffic may be as high as 2,000 people/day at the Public House. The NC Public House will be promoted via a variety of partners, resulting in broad state-wide outreach. Examples include:
  • Banners at multiple gates throughout the Fair
  • Regular PA announcements during the Fair
  • Inclusion in the 2022 Daily Schedule, with map listing
  • Promotion via Untappd
  • Social media promotion via NCCBG, NC State Fair, NC Wine, and participating breweries and wineries (participants will receive turn-key media kits.)
  • PR campaign to statewide media outlets (print, TV, radio, online and podcasts) 

Terms & Conditions

  • NC Public House brewery registration  is only open to NCCBG members in good standing. Questions about your membership?  Contact Lisa Parker .
  • All donated product must have NC ABC approval.
  • All donated product must have an ABV below 7% per State Fair requirements.
  • We reserve the right to return any product that is damaged or unsalable.
  • If we receive more registrants than space available, participants will be selected at random via a lottery system.
  • Under the provisions of the Special One-Time permit unused + unopened product may be returned. The NCCBG reserves the right to return any unopened product at the end of the Fair.
  • Empty kegs need to be picked up on Monday October 25th & Tuesday October 26th from the Fairgrounds, as we will not have secured storage after these dates.

Donate Your Time 

 

Support your Guild by sending a brewery representative to work a volunteer shift, and educate folks on your product and your business. That individual will be compensated with $20 off the 2022 NCCBC registration and  a free pass to the State Fair. In exchange, we will display your company banner for the duration of that business day. 

 

Thank You to Our Sponsors

 
Book Recipes

If you are interested in partnering with the Guild for the 2022 NC Public House, please reach out to Russ Haddad at russ@ncbeer.org

 
 

Questions?

Please reach out to Shannon Taylor via email with any questions you may have about this event. 

shannon@ncbeer.org

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